Frequently Asked Questions
What level of effort is required from the brand or retailer to integrate TAFFI’s agent?

The integration is fast and low effort. If you're on a custom platform, Magento, or any other system, simply share your inventory data via API or CSV. For the user interface, we offer customizable drop-in widgets that can be embedded with a simple copy-paste. If you're on Shopify, just download the TAFFI app and we’ll take it from there.

Can we customize the UI of the widgets to match our branding?

Yes, the widget UI can be customized to align with your brand aesthetics. You can also adjust the widget’s placement on your store to ensure it fits seamlessly with your existing design and user experience.

How do you ensure data security and privacy?

We ensure security and privacy through end-to-end encryption, strict access controls, and compliance with global standards like GDPR and SOC 2. Data is encrypted both in transit and at rest, while role-based access controls and Security Rules prevent unauthorized access. Authentication secures user verification, and audit logs track data access. Automated backups and redundancy ensure data integrity.
For machine learning data modeling and training, we use anonymized and aggregated data to protect user privacy.

Can recommendations be generated based on size availability or different logic for each product category?

Yes, TAFFI can generate recommendations based on size availability and custom logic per product category. All these rules can be managed on your end.

If I’m a marketplace, can recommendations be generated based on specific price ranges, brands, or other criteria?

Yes, we can generate recommendations based on styling criteria such as price range, brand, or other product attributes. This allows us to tailor the experience to match your marketplace’s strategy and customer segments. Let us know your requirements, and we’ll align the recommendations accordingly.

How do you collect data for new users, someone who never shopped with the brand?

We collect behavioral data during each session (such as clicks, time spent, items viewed, and actions taken) and use it to generate personalized recommendations in real time, even if the user has never shopped with the brand before.

Can we use only TAFFI’s API and build our own UI/UX?

Yes, we offer API access that allows you to build your own custom UI/UX. Alternatively, you can use our flexible, drop-in widgets, which are easily customizable to match your branding.

How does the experience work offline?

As long as the inventory is integrated, consumer can use the same account in store, personalized recommendations can be provided. Salesperson can use the app to give personalized styles recommendations

How do you keep up with fashion trends?

It stays updated with changing fashion trends by learning from our network of expert stylists, who continuously create styles based on seasonal trends. Additionally, it analyzes data from social media platforms to stay aligned with the latest trends